DIGICEL TREASURE HUNT IS BACK!

July 16th 2010 - DIGICEL TREASURE HUNT IS BACK!

BASSETERRE – ST. KITTS (JULY 16TH, 2010) – Summer just got sweeter in St. Kitts & Nevis once again, as The Bigger, Better Network proudly reintroduced its ever so popular, ‘Digicel Treasure Hunt’.

 

Last year, Digicel customers were treated to a fun and exciting experience with the Network, as fantastic prizes were hidden around Basseterre & Charlestown for them to find and win. This year, Digicel has added even more thrilling twists and big prizes for its valued customers to enjoy.

 

With Digicel’s 2010 Treasure Hunt, customers who text the word CLUE to 2588 or listen to their local radio stations will receive a clue to search for the Digicel Treasures hidden in popular locations around the Federation’s capital cities. The person who is lucky enough to find it, will dip into the Digicel Treasure Chest to WIN:

 

-          Cash

-          Handets

-          Credit

-          All-expense paid Trips (to Antigua, St. Maarten or Puerto Rico)

-          School Book Vouchers

-          A whole Month’s Salary (up to $3,000).

 

Plus, every time Digicel customers top up $15 or more, purchase any handset on special, sign up for any postpaid plan or pay their bills in full and on time, they will be handed a Treasure Hunt scratch card. Each card bears a letter, and should the customer spell out the word ‘TREASURE’ he/she too will dip into the Digicel Treasure Chest and qualify for the $10,000 Grand Prize Draw, which will take place after the promotion ends on 3rd September, 2010.

 

The new and highly anticipated Digicel Treasure Hunt was launched officially on Friday 16th July. The DigiTeam hit the airwaves hard with an engaging Treasure Hunt ad on blast all day and live radio interviews hosted from their Flagship store on Fort Street. Listeners were encouraged to visit the store and show their Digicel phones to get free credit. One customer in particular rushed in to not only show her current Digicel phone for her free top-up, but also to take advantage of the special Treasure Hunt discount on the Blackberry 8900. She excitedly stated, “This is nice! The Bigger, Better Network is the best!”

 

Digicel Marketing Manager, Sharez Laws confidently commented:

 

“Last year’s Treasure Hunt was definitely one of the favourites out of all our promotions, so it’s our absolute pleasure to bring it back due to popular demand, and of course spicing it up even more this time around! We’ve included a wider range of prizes such as all expense paid trips and of course cash and credit. We will end the promotion with a Grand Prize giveaway of $10,000. As you know we always value our customers and this is our way of rewarding them.”

 

 

The Treasure Hunt climaxed in The Independence Square in Basseterre, with a live Treasure Hunt and an action packed afternoon of live musical entertainment and free food and drinks. Treasure Hunt giveaways included free credit and handsets throughout the area nearby The Bigger, Better Network.
 
 
Digicel Customers enjoying FREE Food & Drink in The Independence Square
 

Crowds of Digicel Customers rush to the Stage in the Square for Free Credit Giveaways
 

The DigiGirls wearing their Treasure Hunt Shirts
 
 
Sharez Laws (Digicel Marketing Manager) presents an LG GT 360 to a Winner of the Square Hunt
 
 
Genieve Hanley (Digicel Marketing Executive) presents a Samsung 5230 to a Winner of the Square Hunt